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Privacy Policy

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Effective Date: November 18, 2024

Elko DUI School ("we," "us," or "our") is dedicated to protecting your privacy and ensuring transparency about how your data is collected, used, stored, and shared. This Privacy Policy applies to all services provided by Elko DUI School, including our website (www.elkoduischool.com), our course platforms, and all other interactions. By using our services, you agree to the terms outlined in this Privacy Policy.

1. Information We Collect

We collect various types of information to deliver and improve our services, comply with regulations, and enhance your experience:

  • Personal Information:
    Includes your name, email address, phone number, physical address, date of birth, and driver's license or ID number.

  • Attendance and Participation Data:
    Records of your attendance and completion of DUI school classes, as required for legal and regulatory compliance.

  • Payment Information:
    Payment details, including credit card information, are securely processed by third-party providers such as PayPal. We do not store full credit card information on our servers.

  • Website Usage Information:
    Information collected through cookies and similar technologies, such as IP address, browser type, operating system, and website activity, to enhance your browsing experience.

  • Phone and Consent Data:
    Your phone number and explicit consent are collected to send SMS communications, including appointment reminders, updates, and notifications.

2. How We Use Your Information

Your information is used to:

  • Provide Services:
    To schedule and manage DUI classes, process payments, and deliver educational materials.

  • Communicate:
    To send class reminders, updates, important notifications, and marketing information (with your consent).

  • Customer Support:
    To respond to inquiries, resolve issues, and provide technical support.

  • Legal Compliance:
    To meet obligations with courts, the Department of Motor Vehicles (DMV), and other regulatory bodies.

  • Improve Services:
    To analyze trends, monitor website performance, and improve our offerings based on user feedback.

  • Advertising and Marketing:
    To deliver targeted advertisements through Google Ads, Meta Ads, Bing Ads, and other third-party platforms.

3. Providers and Third-Party Services

We partner with various third-party providers to deliver our services. These providers are essential for operations and comply with their own privacy and security practices:

  • Wix:
    Our website is hosted on Wix, which processes data necessary for site functionality, including contact forms and appointment scheduling.

  • PayPal:
    Payments are processed securely through PayPal. Your financial data is not stored on our servers.

  • Intercom:
    Used for customer support and live chat features on our website. Data such as chat history and contact information may be stored by Intercom.

  • nnadui (Moodle):
    Our online course content is delivered through Moodle, a learning management system that collects attendance, participation, and progress data.

  • Google Classroom and Google Meet:
    Virtual classes are conducted through Google Classroom and Google Meet. Data shared during these sessions, including attendance and engagement, is used solely for educational purposes.

  • Google Analytics:
    We use Google Analytics to monitor website traffic and user behavior, enabling us to improve user experience.

  • Advertising Partners:
    Platforms like Google Ads, Meta Ads (formerly Facebook), and Bing Ads are used to promote our services. These platforms may collect data through cookies and similar technologies to deliver targeted advertising.

4. Cookies and Tracking Technologies

Cookies and similar technologies are used on our website to:

  • Enhance User Experience:
    Personalize content and remember user preferences.

  • Analyze Traffic:
    Monitor website usage, including page views, session durations, and user flows.

  • Advertising:
    Serve targeted ads based on user interests and browsing history.

You can control cookie preferences through your browser settings. Note that disabling cookies may limit certain functionalities of our website.

5. Data Sharing

We may share your information with:

  • Regulatory Bodies:
    Attendance and compliance data may be shared with courts, the DMV, or other legal entities.

  • Service Providers:
    Information is shared with providers like Wix, PayPal, Intercom, Moodle, and Google for operational purposes.

  • Advertising Platforms:
    Aggregated and anonymized data may be shared with advertising platforms to optimize ad performance.

We do not sell or rent your personal information to any third parties.

6. Data Security

We implement robust security measures to protect your data, including encryption, access controls, and regular security audits. However, no system is entirely secure, and we cannot guarantee absolute security.

7. Data Retention

Your data is retained for up to ten (10) years from your last interaction with us, or as required by law. After this period, data is securely deleted or anonymized.

8. Your Rights

Depending on your location, you may have the right to:

  • Access the personal data we hold about you.

  • Request corrections to inaccurate or incomplete data.

  • Request deletion of your personal data, subject to legal obligations.

  • Opt out of marketing communications.

To exercise your rights, contact us using the details provided below.

9. Changes to This Policy

We reserve the right to update this Privacy Policy to reflect changes in our practices or legal requirements. Any updates will be posted on our website with a revised effective date.

10. Contact Us

For questions or concerns about this Privacy Policy or our data practices, please contact us:

By using our services, you acknowledge that you have read and understood this Privacy Policy and agree to its terms.

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